How to Write Skimmable Content
In a digital world, people don’t read content. You’re probably skim reading this now, scanning over my content trying to find the good bits. And that’s why making your content skimmable is so important, whether it’s a blog post, landing page or newsletter. Here’s how to structure your content for fast-scrollers to enhance readability, retention and conversions.
How to Write Blog Posts That Rank on Google
If you own a website, then one of your main goals is to rank on Google. Whether it’s for increased visibility, traffic or authority, writing blog posts that rank on Google can be a challenge if you don’t know where to begin. Here’s my ultimate guide for how to write the best content for the best search engine results!
How to Write a Vinted Item Description
Do you use online selling platforms to make a bit of extra money? Take a look at my tips for how to write a great item description on Vinted (or other online platform) to raise the most money from your garments!
What to Write in Your Email Signature
When put together well, a professional-looking, on-brand email signature helps to build credibility and will point people towards the links you want them to visit. Here are my top tips for how to write an email signature for your business and what it should include!
What to Write on Your Business Instagram Bio
Most customers will search for you on Instagram to check out your business before buying your products or services. Here’s what to write on your small business’ Instagram bio to show off your brand and set you apart from your competitors!
How to Answer the New UCAS Personal Statement Questions
From September 2025, prospective students no longer have to write a 4000 character personal statement as part of their UCAS university application. Instead, there will be 3 new personal statement questions for applicants to answer. Take a look at my advice on how to answer the UCAS 3 questions!
10 Ways to Sound Friendly in an Email
When you’re sending an email to a client, sounding friendly is important if you want them to connect with you and your brand. Here are my top 10 tips for writing a friendly-sounding email - with examples - that you can start using today!
How to Write a Cover Letter for a New Job
For the hiring manager, seeing a well-written cover letter will make you stand out from the crowd and show that you’re professional, keen and the perfect fit for the role. Here are my top tips on how to write a cover letter that will help you get that dream job!
10 Tips for Writing a Social Media Bio
As a small business that operates online, your social media bio acts as a storefront for your customers and clients. This article looks at the basics of how to write a social media bio for your business or brand to ensure you stand out from the crowd.
How to Write a Review & What to Include
Knowing how to write an online review is good knowledge to have, whether it’s a positive or critical review you want to pen, and it can really help small businesses improve their products and services. This article gives you some helpful notes on how to write a review and lists what to include in a review.