10 Examples of Evergreen Content

Evergreen content is material that stays relevant long after it’s published and continues to attract readers, generate traffic and bring in leads over time. It’s easy to focus on trends, news and seasonal updates, but evergreen content quietly works for you month after month. See below for my examples of evergreen content that you can write today.

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5 Reasons Why Evergreen Content is Good for Your Business

1. Long-term traffic - evergreen posts keep showing up in search results and bring in visitors months or even years later.

2. Better SEO - because they’re relevant for a long time, evergreen pages often earn more backlinks and rank higher in search engines.

3. Higher ROI - you invest once in creating the content, but it continues to deliver value without needing constant updates.

4. Builds authority - well-written, timeless pieces show that your business understands your area of expertise.

5. Supports other content - evergreen posts make great links for new content, social media posts and newsletters.

10 Evergreen Blog Post Topics & 30 Examples

Evergreen content keeps working for your business long after the publish date and is one of the smartest, most sustainable ways to grow your online presence. Here are 10 ideas of evergreen content that you can add to your website or blog:

1. How-to Guides

• How to Write Skimmable Content

• How to Write Blogs that Rank on Google

• How to Write Microcopy

2. Beginner’s Introductions

• An Introduction to Health and Safety Law

• A Beginner’s Guide to Content Marketing

• SEO Basics: What Every Business Owner Should Know

3. Checklists

• How to Prepare a Task for a Copywriter: Checklist

• Daily Social Media Management Checklist

• New Employee Onboarding Checklist

4. Frequently Asked Questions (FAQs)

• Proofreading and Copywriting FAQs

• FAQ: Common Questions About Subscription Pricing

• FAQ: How Our Support and Service Process Works

5. Glossaries or Terminology Explainers

• 55 Marketing Acronyms You Need to Know

• Essential Finance Terms Every Entrepreneur Should Understand

• Tech Glossary: Key Terms You’ll Encounter When Building a Website

6. Case Studies

• How We Helped a Local Retailer Increase Sales by 30%

• Case Study: Improving Customer Retention

• How Our Consulting Helped Streamline a Company’s Operations

7. Product or Service Comparisons

• Reasons to Choose a Human Copywriter Over AI

• Platform A vs. Platform B: A Feature Comparison

• DIY Marketing vs. Hiring a Professional Agency

8. Best Practices

• Tips for Writing More Accessible Copy

• Ways to Sound Friendly in an Email

• Best Practices for Managing Remote Employees

9. Resource Roundups

• 50 Inspiring Blog Post Prompts

• Free Download - Proofread Your Own Website

• Top Online Courses for Learning Digital Skills

10. Industry Myths

• 5 Myths About SEO

• Common Misconceptions About Branding

• Myths About Social Media Algorithms - What’s Actually True?